WEBINARS


To learn more about our webinars, or to sponsor a webinar, contact Keri Kolodziejski, Online Events Manager, at 1-313-446-1660, or email her at kkolo@autonews.com


UPCOMING WEBINAR
F&I Week
The Leading F&I Event of The Year!
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JUNE 19-21. Educational sessions include Regulations Workshop, F&I Best Practices, Using Technology to Connect with Today's Customers, Lending, and much more! Free to attend.
REGISTER HERE to attend this webinar



Dealer Webinar
Mastering Google to Sell More Cars at a Lower Cost
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When you perform a Google search on your dealership, are you happy with what you see? Based on what you see, will somebody buy a car from you? Can they even find your dealership? Attend this webinar and learn how to leverage the latest changes in Google to drive more traffic to your website.
REGISTER HERE to watch the archived webinar on demand



Dealer 2 Dealer - 30 Minute Best Practices
Boost Accessory Sales Today!
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Join us for this 30-minute webinar and hear from an innovative dealer on how to develop and implement a profitable accessories sales program.
REGISTER HERE to watch the archived webinar on demand



Automotive News Intelligence Webinar
Systems Driven Product Development
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The webinar will discuss how mechatronics adds to product development complexity and how leading automotive enterprises are leveraging system engineering and Product Lifecycle Management (PLM) to develop highly innovation, profitable mechatronic products.
REGISTER HERE to watch the archived webinar on demand



Automotive News Intelligence Webinar
Driving Performance and Agility with Operations Intelligence
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Rockwell Automation and Microsoft are working together to combine the best of Manufacturing Intelligence with the best of Business Intelligence to bring those disparate systems together in a single, highly scalable Operations Intelligence platform.
REGISTER HERE to watch the archived webinar on demand



From Stretched to Strengthened:
Insights From The Global Chief Marketing Officer Study
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Learn about the challenges CMO's face - and the opportunities they envision for achieving even greater impact in an increasingly complex world. This webinar is complimentary.
REGISTER HERE to watch the archived webinar on demand



Automotive News Dealer Intelligence Webinar
Dealership Buy/Sell: What you need to know to understand a market in turmoil
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The landscape for buying and selling automotive dealerships is changing rapidly. Who's buying? Who's selling? What's being paid? And what's driving deals? Learn what it takes to push through the sale of a poorly performing dealership...and how the lack of proper documentation can trip up a sale.
REGISTER HERE to watch the archived webinar on demand



Dealer 2 Dealer - 30 Minute Best Practices
Master Extended Warranty Sales
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Join us for a 30-minute webinar and hear directly from innovative dealers as they share their best practices. There is no cost to attend.
REGISTER HERE to watch the archived webinar on demand



Catastrophic Loss
How to survive and keep your dealership in business
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Catastrophic losses such as wind, fire, hail and floods can be devastating to an auto dealership. The combination of a good disaster response plan and an experienced insurance company can be the difference between surviving and going out of business.
REGISTER HERE to watch the archived webinar on demand



Automotive News Dealer Intelligence Webinars
Social Media Webinar Series
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3 webinars offered in this "how-to" social media series. Get step-by-step instructions for building a successful Facebook page that will convert "likers" to buyers, get tips on setting up sales promotions and contests and testing their effectiveness and online reputation management. Special savings when registering for multiple webinars.
REGISTER HERE to watch the archived webinar on demand



How To Keep Pace With The New Normal:
Redefining the Car Shopping Process and Cross-Shopping Behavior
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In this webinar, AutoTrader.com will provide new information about the way consumers are cross-shopping New and Used Cars on its consumer site and how to capture fence-sitters.
REGISTER HERE to watch the archived webinar on demand



Automotive News Intelligence Webinar
Avoiding Costly Data Breach Disasters in Automotive Supply Chains
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Critical sensitive data is traversing inside your company and across your supply chain all the time. Today secure Managed File Transfer (MFT) can prevent data transfer disasters. Secure MFT solutions can automate compliance with internal policies and regulations that govern data exchange and retention.
REGISTER HERE to watch the archived webinar on demand



Automotive News Intelligence Webinar
Smarter Commerce In The Age of The Empowered Customer
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Social networking and mobile commerce have dramatically changed the dynamic between buyer and seller. This is changing the entire way products are sourced, manufactured and distributed—and making business more complex than ever. How will the automotive industry deal with these shifts in customer buying behavior and what actions will be most meaningful to automotive customers?
REGISTER HERE to watch the archived webinar on demand



Automotive News Dealer Intelligence Webinar
One-Price Selling: Capturing Today's Informed Buyer
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One-Price Selling is in sync with what today's customers seek: a transparent, fast and simple process for purchasing automobiles. Today's Web-enabled buyers make up 40 percent of auto shoppers who are demanding haggle-free pricing. Hear direct from a successful one-price dealership on the advantages and opportunities that exist with one-price selling and how you can become a market volume leader.
REGISTER HERE to watch the archived webinar on demand



Automotive News Dealer Intelligence Webinar
How To Succeed In Preparing Your Successor
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Only one in three family businesses is successfully passed on to a second generation. One in seven makes it to a third. If you want to better your chances of having your children -- or your children's children -- run your dealership, you'll want to attend this Automotive News Dealer Intelligence Webinar. It will prepare you for the financial, managerial and emotional issues that accompany any succession plan.
REGISTER HERE to watch the archived webinar on demand



2011 Automotive Buyer Study
Understanding the Influencers that Drive Vehicle Purchase
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In order to finally determine what drives buyers to purchase, AutoTrader.com and Polk teamed up to conduct the Automotive Buyer Influence Study, a groundbreaking research study that measured the most influential sources on New and Used Vehicle Buyers prior to purchase.
REGISTER HERE to watch the archived webinar on demand



Automotive News Dealer Intelligence Webinar:
Learn to Navigate Uncertainty in the U.S. Used-Car Market
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Production interruptions, volatile gasoline prices and supply shortages have created a storm of uncertainty for used-vehicle stocking. Find out how dealers can steer profitably through all the turbulence?
REGISTER HERE to watch the archived webinar on demand



Captive Finance: Preparing For The Next Wave of Innovation
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Key action and initiatives captive finance organizations should consider now to accelerate innovation & generate new revenue streams.
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Simplifying The Business Operating Model
Distinguishing The Great From The Good
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Hear From Allan Rushforth, Hyundai Motor Europe on why some OEMs making the leap from good to great... and others don't
REGISTER HERE to watch the archived webinar on demand



Automotive News Intelligence Webinar
The Japan Production Crisis: Scenarios & Strategies
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Insight into which automakers will be restored first and which will be pinched for parts; tips on taking control of the situation to minimize financial risk.
REGISTER HERE to watch the archived webinar on demand



Marketing Management In The Digital Age
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Discover best practices on how manufacturers are managing marketing in the digital age to drive increased campaign performance insight, improve and speed decision making across the organization, and reduce operating costs.
REGISTER HERE to watch the archived webinar on demand



F&I Week
A FREE virtual event
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F&I Week is a free online event that features six live sessions presented in webinar format. Sessions include: Online F&I, Menu Selling 2.0, The Latest F&I Products and Technology, Lender Relations and much more! F&I Week is designed for Dealer Principals and the Dealership Management Teams who navigate the challenges unique to the F&I department.
REGISTER HERE to watch the archived event on demand



Automotive News Dealer Intelligence Webinar:
How to Shift Your Fixed Operations from Surviving to Thriving
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Have your customers changed their buying habits? Research suggests they are turning to independent service providers more often. NADA statistics show that customers are 70% more likely to buy a new car from a dealer if they use the dealership for ongoing service. Recent statistics indicate that service and parts represent just 12% of revenue but 57% of a dealers profit. Seize this opportunity and don't miss out on unlimited growth potential.
REGISTER HERE to watch the archived webinar on demand



Automotive News Dealer Intelligence Webinar:
Facility Renovation & Construction - How to Get the Most Value for the Investment
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Construction transactions are more complicated than ever and the impact on your dealership is significant. Knowing the difference between price and value, and how to get the best return on your dealership investment will dramatically affect the construction choices you make.
REGISTER HERE to watch the archived webinar on demand



Automotive News Dealer Intelligence Webinar:
Salesperson Retention: How to Keep Your Best from Leaving
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Tired of losing your best salespeople? Conventional wisdom says high turnover is a given in the showroom. It doesn't have to be that way, because the most critical relationship within a dealership is the relationship between an employee and his or her direct boss. People don't leave dealerships, people leave people.
REGISTER HERE to watch the archived webinar on demand


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