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Marketing

Terrain to join GMC's Denali line

12:01 am U.S. ET | Feb. 6, 2012
General Motors is expanding its popular Denali line of upscale GMC trucks to the brand's hottest vehicle, the Terrain crossover. GM plans to offer a Denali version of the Terrain this year as a 2013 model, according to people familiar with GM's planning.... Read More »
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Mitsubishi to end production in western Europe

3:37 am U.S. ET | Feb. 6, 2012
Mitsubishi says it will end production at its only western European plant, in the Netherlands, at the end of this year, a move that was expected as its sales in Europe have dropped to a third of their peak.... Read More »
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Chevy, Ford fight over Silverado Super Bowl ad

5:09 pm U.S. ET | Feb. 5, 2012
And you thought the real Super Bowl battle would be between the New England Patriots and the New York Giants. Not if bitter rivals Ford and Chevrolet have anything to do with it.... Read More »
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NEWS ANALYSIS

Chrysler breaks through, but there were other winners, too

10:17 pm U.S. ET | Feb. 5, 2012
Last year automotive advertisers emerged from their recession bunkers and flocked back to the Super Bowl. This year, automakers unleashed another flood of ads -- and another bold effort from Chrysler stood out.... Read More »
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Report: Eastwood's Chrysler ad will be pep talk for the nation

4:20 pm U.S. ET | Feb. 3, 2012
Chrysler plans a two-minute Super Bowl commercial featuring Clint Eastwood giving the country a pep talk, sources told The Wall Street Journal today.... Read More »
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Mazda launches new ads online first

3:38 pm U.S. ET | Feb. 3, 2012
Mazda is launching a big advertising campaign this weekend, but it's mostly skipping Sunday's big game. Mazda is leaning on about 2 million brand enthusiasts, customers, dealers and employees to spread the commercial through social media.... Read More »
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BEST OF BEST PRACTICES

At last, used cars drive profits for N.Y. dealer

2:00 pm U.S. ET | Feb. 5 2012
Suzanne Cochrane, general manager of Helms Bros. Inc. in New York, struggled for years to sell 15 used vehicles a month at the company's Mercedes-Benz dealership. Then in 2009, inspired by a factory-backed program on how to make money on used vehicles, Cochrane made substantial changes to turn the ship around.... Read More »
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DealersMore »

Bush defends GM, Chrysler loans

10:17 pm U.S. ET | Feb. 6 2012
Former President George W. Bush on Monday defended approving the bridge loans that kept General Motors and Chrysler Group alive during the 2008 U.S. financial crisis.... Read More »
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Finance & InsuranceMore »

Volvo establishes captive finance arm

4:30 pm U.S. ET | Feb. 5 2012
Volvo Cars of North America is launching a captive finance arm, and services will begin this year. Bank of America will provide funding for Volvo Car Financial Services' financing products.... Read More »
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RemarketingMore »

Manheim report sees positive trends in leasing

12:01 am U.S. ET | Feb. 6 2012
In 2011, 20 percent of the 10.6 million new vehicles counted as sold in the United States at retail, excluding sales to fleets, were leased, one percentage point higher than in 2010, says the Manheim 2012 Used Car Market Report. More important than the percentage gain, the report concludes, is that the industry got leasing right last year, at least "for the most part."... Read More »
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Service & PartsMore »
FIXED OPERATIONS

Dealer uses service clinics to build loyalty

12:01 am U.S. ET | Feb. 6 2012
Dealer Bob Rountree says that about 70 percent of his new- and used-vehicle buyers at his two Ford Motor Co. stores are repeat customers. Rountree credits much of his success to an epiphany he had 10 years ago: He would offer a service clinic once each quarter to his buyers of both new and used vehicles.... Read More »
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NADAMore »

NADA survey: Hyundai dealers are most satisfied

12:01 am U.S. ET | Feb. 6 2012
Hyundai, Subaru and Lexus dealers are the most satisfied, a National Automobile Dealers Association survey shows. For the third straight survey period, Hyundai finished first overall while Kia was fourth. The twice-yearly survey measures franchised new-car dealers' satisfaction with their brands and the policies of the automakers behind them.... Read More »
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Final AssemblyMore »
FINAL ASSEMBLY

Updated version of 'Rambo Lambo' SUV is on the way

12:01 am U.S. ET | Feb. 6 2012
Before the heyday of big SUVs in the 1990s, Lamborghini departed from its script and introduced the LM002 -- a muscular off-roader that was built in small numbers from 1986 to 1993. The "Rambo Lambo" was seen as an oddity for a company famed for such distinguished high-performance sports cars as the Miura and Countach.... Read More »
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